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Picture showing generational differences

Generations in Focus: The Values, Priorities & Perspective 

Generations are groups of people who were born at different times. Each age’s events, technology, and challenges shape how people think and act as they grow up. For example, people who grew up during wartime may care more about safety, while people who grew up during peacetime may care more about learning about new things.......

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Young people scrolling through social media

The Pressure to be Perfect on Social Media: Losing Ourselves?

Social media is everywhere today. It’s a huge part of connecting with others, sharing moments, and showing who we are. But what happens when we focus too much on showing a perfect version of ourselves online? The pressure to be perfect on social media shapes how we see ourselves and others.  Social media is full......

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Activism on Social Media The Good Bad and Viral

Social Media Activism: The Good, the Bad, and the Viral

Social media has democratized the way we engage with global issues, allowing a single hashtag to spark a worldwide movement. However, the rise of “viral activism” brings its own set of challenges, from performative allyship to the spread of misinformation. We dive into the complexities of digital protest to see how online awareness can lead......

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Social media

The Impact of “Soft Launching”: How Gen Z Subtly Shares Personal Life Updates on Social Media 

Social media has become essential for people to connect and share their lives. For Gen Z, sharing updates is not just about posting big announcements; it’s about being creative and strategic. One trend they have mastered is called “soft launching.” This style of sharing is subtle and keeps others guessing. Instead of revealing everything up......

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Tiktok vs Google

Is TikTok the New Google? The US Ban Explained

The digital landscape is undergoing a massive shift, as Gen Z increasingly turns away from traditional search engines in favor of short-form video algorithms. But just as the app solidifies its status as the “new Google,” it faces unprecedented legislative hurdles. The looming TikTok US ban has sparked widespread panic among content creators and brands......

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breaking gender stereotypes youth experience in society

Breaking Gender Stereotypes: New Opportunities for Youth

Traditional gender roles are being challenged like never before, creating a more inclusive landscape for the next generation. As youth break free from limiting stereotypes, they are discovering new paths in fields once considered “off-limits.” We look at how this cultural shift is empowering young people to pursue their true passions and redefine what success......

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A hand of of products

Over-Consumerism: How it Affects Our Generation and How to Stop

We live in a world designed to make us want more, but the rise of over-consumerism is taking a heavy toll on our mental health and the environment. For the younger generation, the pressure to keep up with trends is fueled by social media and fast fashion. We explore the psychological roots of this behavior......

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Illustration of LinkedIn vs Discord and TikTok networking trends

Why Discord and TikTok are the New LinkedIn for Gen Z

Professional networking is moving away from the formal confines of LinkedIn and into the more dynamic spaces of Discord and TikTok. For Gen Z, these platforms offer a way to showcase skills authentically and connect with employers in real-time. We explore why these unconventional apps are quickly becoming the new standard for building a career......

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Police at a carnival

Police vs. Organizers: The Notting Hill Carnival Debate

Every year, the Notting Hill Carnival brings a vibrant explosion of culture to the streets of London, but it also brings a familiar debate regarding policing and safety. While organizers champion the event’s cultural significance, official narratives often focus on crime statistics. We look beyond the headlines to find the truth about the relationship between......

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Feminist Flags

What is the 4B Movement? The Fight for Women’s Equality

The 4B Movement has recently surged into global headlines, representing a radical stance in the ongoing struggle for women’s rights and safety. Originating in South Korea, the movement’s principles are now resonating with women worldwide who are seeking autonomy and equality. We examine the four “no’s” at the heart of the movement and their impact......